Influencer Manager

Influencer Manager

Position: Influencer Manager

Application Link: Click Here to Apply

Work Modality: Full-Time & Remote

Travel: Quarterly travel to Vyper Industrial headquarters required.

Benefits:

  • Paid Time Off (PTO)
  • Paid Sick Leave
  • Medical Insurance (HSA/Copay Plan)
  • Dental Insurance
  • Vision Insurance
  • 401(k) Retirement Plan
  • Group Life Insurance
  • Long-Term Disability Insurance

Voluntary Benefits

  • Short-Term Disability Insurance
  • Accident Insurance
  • Critical Illness Insurance
  • Hospital Indemnity Insurance

Pre-Employment Requirements:

  • Successful completion of a criminal background check.
  • Acceptable motor vehicle record (MVR).
  • Valid driver's license.

About Vyper:

Ranked the second quickest growing company in the Inc. 5000!

Here at Vyper Industrial, every member of our team is dedicated to excelling mentally, physically, and emotionally. We believe in quality, integrity, and relentless perseverance. We seek top talent—those who are driven to win and be their best. If you’re ready to embrace your potential and join a passionate team, welcome home.

Dayne and Dylan Rusch started Vyper in 2020 from Dayne’s 400 sq. ft. apartment, having grown up assisting their father in the garage, Chris Rusch, who was a legend in the metal shaping industry. They witnessed firsthand the challenges posed by poorly made products and the decline of American manufacturing. Determined to have a better future, they founded Vyper Industrial with a mission to produce high-quality, American-made garage products and to create thousands of jobs. With a focus on innovation and growth, our team is committed to achieving market leadership.

The Role:

The Influencer Manager leads Vyper’s influencer and creator function, developing and executing program strategy within Vyper’s broader brand direction and business priorities. This role owns day-to-day program execution, growth, and performance, using creator insights, relationship building, and performance data to continually improve Vyper’s influencer program.

Responsibilities:

  • Develop and execute Vyper’s influencer and creator program strategy within broader brand and business priorities.
  • Identify, evaluate, and recruit creators who align with Vyper’s brand, audience, and business goals.
  • Build and maintain strong, long-term relationships with creators, influencers, and key voices across relevant communities.
  • Manage creator relationships from outreach and product seeding through briefs, deliverables, approvals, usage rights, and campaign execution.
  • Negotiate creator rates, deliverables, usage rights, and terms while managing activations against established budgets.
  • Develop and maintain a strong, organized pipeline of creators, tracking relationships, activations, performance, and future opportunities.
  • Coordinate influencer activations around product launches, campaigns, events, partnerships, and other company initiatives.
  • Track, analyze, and report on influencer performance, including content output, reach, engagement, traffic, conversions, ROI, and overall program growth.
  • Use performance data to identify high-performing relationships, optimize future activations, and recommend where Vyper should invest time and resources.
  • Identify high-performing creator content and opportunities to extend its value across Vyper’s broader marketing efforts.
  • Stay ahead of emerging creators, platforms, communities, and trends to identify new opportunities for Vyper.
  • Collaborate across Marketing to ensure influencer activity supports broader brand and business objectives.

Qualifications:

  • 3+ years of experience in influencer marketing, creator partnerships, or a related role, with a proven track record of building and managing successful creator programs and campaigns.
  • A natural relationship builder who understands how to develop genuine, long-term creator relationships rather than treating every activation as a transaction.
  • A proactive operator who consistently identifies new creators, relationships, and opportunities without waiting to be told where to look.
  • Strong understanding of influencer and creator performance metrics with the ability to connect activity to measurable results.
  • Strong judgment when evaluating creator fit, audience quality, content quality, brand alignment, and potential value.
  • Highly organized with the ability to manage multiple creator relationships, deliverables, timelines, budgets, product shipments, and campaigns simultaneously.
  • Strong communication, negotiation, and follow-through skills.
  • A genuine interest in automotive, motorsports, garage, enthusiast, or adjacent culture.